On May 15 and 16, 2009, you can return your old cell phone for recycling and you receive a chocolate cell phone instead. This incentive should inspire people to recycle instead of throwing the cell phones away. Many cell phone components are highly toxic if burned, and raw materials like copper should rather be re-used. According to Swico Reycling, so far only 15 % of all sold cell phones are being recycled.
Where exactly you are going to receive the chocolates is currently being investigated.
If you miss the dates above, you can still always return your old cell phone to a Swiss dealer for recycling; with the new cell phone, you already paid a recycling tax.
P.S.: If you can forgo the chocolate and your cell phone is broken, you might try out the "Handy Clinic" instead to have your cell phone repaired. It sounds like a good deal: if the cell phone can be repaired, it only costs 98 Swiss Francs (around 80 US$). If it can't be repaired, there are no costs for you.
Note: "Handy" is used in Swiss German as a term for "cell phone."
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